DR. ANSAR ABBAS; DR. IRFAN AHMAD KHAN; MUHIBULLAH NAHRIO; DR. MUHAMMAD GHAZANFAR ABBAS. The Dark Side of FinTech Loyalty: Why Over-promising Brands Face Intense Consumer Hate. Social Science Review Archives, [S. l.], v. 3, n. 4, p. 1282–1296, 2025. DOI: 10.70670/sra.v3i4.1222. Disponível em: https://policyjournalofms.com/index.php/6/article/view/1222. Acesso em: 5 may. 2026.